Go-to-Market Maven ← Back to site

Brand Guide

The Go-to-Market Maven™ visual system — the panda mark, colors, and type. Bold, punk, and confident.

Logo

Primary logo
Icon mark
Mark on navy

Color palette

Maven Navy#02254B · primary
Deep Navy#001B3A
Maven Pink#F22EBE · accent
Pink Wash#FFE3F8
Maven Cyan#00C5D8 · secondary
Cyan Wash#DCF7FB
Ink#0B1526 · headings
Slate#4A5568 · body
Mist#F4F7FB · wash
Hairline#E3E9F1 · borders

Typography

Display / H1 — 800
A playbook in a day
Heading / H2 — 800
The best of both worlds
Subheading — 600
One clear story, not five versions
Body — 400
System UI stack (Inter / -apple-system). Clean, neutral, and fast-loading everywhere.

Buttons

Primary (Pink) Navy Cyan Ghost